Client
The Brooklyn Circus
Type
Campaign
Year
2020
Service
Creative Direction, Styling, Content Creation.
This visual editorial project blends creative direction, styling, and production to bring the compelling historical story of the Black Panthers to life. It goes beyond storytelling by demonstrating strategic marketing and the commercial aspects of content creation.
Through meticulous styling and creative direction, we highlight the Black Panthers, a segregated military unit from 1942 to 1946, distinct from the Black Panther Party. The use of their iconic insignia and motto, "Come out fighting," adds authenticity to the content.
This editorial responds to the growing demand for engaging and thought-provoking content for diverse audiences. It exemplifies the power of merging creative storytelling with a strategic business approach, catering to an ever-evolving market while educating, inspiring, and engaging. This approach undoubtedly lead to stronger brand positioning, brand growth, and ultimately increased sales.